Buyer, provider and publisher: choosing the right BITS application
Choose buyer when your organization needs delivery or wants to add an offer, provider when you fulfill business services, and publisher when you generate campaign traffic.
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BITS INSIGHTS
Practical notes for marketplace partners.
Clear explanations of the platform model, onboarding and campaign workflow. No invented results, rankings or performance claims.
Why business verification changes marketplace access
A registration number and supporting certificate help BITS review the legal business identity. Unregistered operators can still apply, but their status remains visible during review.
How publisher campaign applications stay controlled
Publishers see the BITS campaign catalog, not a directory of buyer contacts. Each application is recorded and reviewed before a match is approved.